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Notes from the agency.

Field reports on craft, AI, paid media and what actually works for ambitious brands. Written from Rovaniemi, shipped when we have something to say.

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Why we built our content engine in Notion instead of another SaaS
— Featured· 14.05.2026 ·9 min read

Why we built our content engine in Notion instead of another SaaS

Eighteen months of trying every AI-native content platform — six all-in-ones cancelled, three rebuilds — then two weeks designing the stack we should have built from day one.…

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